Balkinization: Search Me. Please.

Search Me. Please.

As an author who is always trying to get people interested in my books, including (Warning: shameless self promotion ahead) my first book, my second book, my third book, my fourth book, my fifth book, and my sixth book, I have to agree with Tim O'Reilly's op-ed: the Author's Guild suit against Google is counterproductive and just plain silly:

A search engine for books will be revolutionary in its benefits. Obscurity is a far greater threat to authors than copyright infringement, or even outright piracy. While publishers invest in each of their books, they depend on bestsellers to keep afloat. They typically throw their products into the market to see what sticks and cease supporting what doesn't, so an author has had just one chance to reach readers. Until now.
Google promises an alternative to the obscurity imposed on most books. It makes that great corpus of less-than-bestsellers accessible to all. By pointing to a huge body of print works online, Google will offer a way to promote books that publishers have thrown away, creating an opportunity for readers to track them down and buy them. Even online sellers like Amazon offer only a small fraction of the university libraries' titles. While there are many unanswered questions about how businesses will help consumers buy the books they've found through a search engine for printed materials that is as powerful as Google's current Web search, there's great likelihood that Google Print's Library Project will create new markets for forgotten content. In one bold stroke, Google will give new value to millions of orphaned works.

Every author wishes that more people read his or her books. Most of us would happily stand on street corners with sandwich boards if we thought it would help. Anything that brings our work in front of a larger public should be welcomed as a good thing, not something to be feared. The Authors Guild, and indeed all authors, should be working with search engines like Google to come up with new and creative ways to get people to know about and sample what we have often spent many months-- and sometimes many years-- working on. Authors spend their lives putting the best part of themselves into their books. The cruelest fate they can suffer is not criticism and rejection-- it is being forgotten. The digitally networked environment gives them a chance to avoid that fate. All authors who care about their work should embrace it.

Posted 11:39 AM by JB [link]

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