E-mail:
Jack Balkin: jackbalkin at yahoo.com
Bruce Ackerman bruce.ackerman at yale.edu
Ian Ayres ian.ayres at yale.edu
Corey Brettschneider corey_brettschneider at brown.edu
Mary Dudziak mary.l.dudziak at emory.edu
Joey Fishkin joey.fishkin at gmail.com
Heather Gerken heather.gerken at yale.edu
Abbe Gluck abbe.gluck at yale.edu
Mark Graber mgraber at law.umaryland.edu
Stephen Griffin sgriffin at tulane.edu
Jonathan Hafetz jonathan.hafetz at shu.edu
Jeremy Kessler jkessler at law.columbia.edu
Andrew Koppelman akoppelman at law.northwestern.edu
Marty Lederman msl46 at law.georgetown.edu
Sanford Levinson slevinson at law.utexas.edu
David Luban david.luban at gmail.com
Gerard Magliocca gmaglioc at iupui.edu
Jason Mazzone mazzonej at illinois.edu
Linda McClain lmcclain at bu.edu
John Mikhail mikhail at law.georgetown.edu
Frank Pasquale pasquale.frank at gmail.com
Nate Persily npersily at gmail.com
Michael Stokes Paulsen michaelstokespaulsen at gmail.com
Deborah Pearlstein dpearlst at yu.edu
Rick Pildes rick.pildes at nyu.edu
David Pozen dpozen at law.columbia.edu
Richard Primus raprimus at umich.edu
K. Sabeel Rahmansabeel.rahman at brooklaw.edu
Alice Ristroph alice.ristroph at shu.edu
Neil Siegel siegel at law.duke.edu
David Super david.super at law.georgetown.edu
Brian Tamanaha btamanaha at wulaw.wustl.edu
Nelson Tebbe nelson.tebbe at brooklaw.edu
Mark Tushnet mtushnet at law.harvard.edu
Adam Winkler winkler at ucla.edu
[Shameless plug alert: I am a co-founder of stickK]
I had a wild morning in Boston a few days ago — participating in a satellite media tour for the launch of the Staples “stickK to it!” Business Challenge. (I sat in a studio and was serially plugged into about 20 local radio and TV shows … grueling, but efficient). The “Challenge” is a way to help small businesses and entrepreneurs reach their professional goals.
Lots of people think of stickK.com exclusively as a tool for achieving personal health goals — like losing weight or quitting smoking. But this free program underscores that commitment contracts can be used on the job as well. People have already used stickK to commit to do all kinds of career-oriented tasks — write iPhone apps or call five new clients a week. Now it’s also easy to promise to use recycled paper or update your resume.
Lots of people also think that the stickK site is solely about putting your own money at risk. But the Business Challenge shows that the platform is also about positive incentives. As a carrot, users who follow through on their commitment contracts can earn “EasyPoints” redeemable for office supplies and gift cards and donations to charity. For example, if you make a 12-week Commitment to keep your office desk clean you can earn up to 135 EasyPoints to spend on all kinds of things, from new business cards to a donation to Boys & Girls Clubs of America — even Staples’ famous “Easy Button.”
Staples “stickK to it!” Business Challenge
What I love about the promotion is that Staples realizes that old-fashioned procrastination is a barrier keeping some of its customers from using some of its products. We sometimes put off upgrading our wireless network or reorganizing our files because other aspects of our day-to-day lives keep intruding.
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