E-mail:
Jack Balkin: jackbalkin at yahoo.com
Bruce Ackerman bruce.ackerman at yale.edu
Ian Ayres ian.ayres at yale.edu
Corey Brettschneider corey_brettschneider at brown.edu
Mary Dudziak mary.l.dudziak at emory.edu
Joey Fishkin joey.fishkin at gmail.com
Heather Gerken heather.gerken at yale.edu
Abbe Gluck abbe.gluck at yale.edu
Mark Graber mgraber at law.umaryland.edu
Stephen Griffin sgriffin at tulane.edu
Jonathan Hafetz jonathan.hafetz at shu.edu
Jeremy Kessler jkessler at law.columbia.edu
Andrew Koppelman akoppelman at law.northwestern.edu
Marty Lederman msl46 at law.georgetown.edu
Sanford Levinson slevinson at law.utexas.edu
David Luban david.luban at gmail.com
Gerard Magliocca gmaglioc at iupui.edu
Jason Mazzone mazzonej at illinois.edu
Linda McClain lmcclain at bu.edu
John Mikhail mikhail at law.georgetown.edu
Frank Pasquale pasquale.frank at gmail.com
Nate Persily npersily at gmail.com
Michael Stokes Paulsen michaelstokespaulsen at gmail.com
Deborah Pearlstein dpearlst at yu.edu
Rick Pildes rick.pildes at nyu.edu
David Pozen dpozen at law.columbia.edu
Richard Primus raprimus at umich.edu
K. Sabeel Rahmansabeel.rahman at brooklaw.edu
Alice Ristroph alice.ristroph at shu.edu
Neil Siegel siegel at law.duke.edu
David Super david.super at law.georgetown.edu
Brian Tamanaha btamanaha at wulaw.wustl.edu
Nelson Tebbe nelson.tebbe at brooklaw.edu
Mark Tushnet mtushnet at law.harvard.edu
Adam Winkler winkler at ucla.edu
As a tonic to the embarassment of the Administration's torture memo, here's a New York Times story about litigation by Navy Lt. Cmdrs. Charles Swift and Philip Sundel, who have been challenging the Administration's detention policies. They have been ably assisted by Georgetown Law Professor Neal Katyal, who I am proud to say is a former student of mine (Thanks to Ann Bartow for the pointer).
Last week I told you about Google Site Targeting - putting your AdWords ads on specific websites instead of targeting by keyword, and how this slices the world in a completely different way.
Now you can pay to have your ad shown, rather than paying per click, and you can more easily advertise products that people wouldn't necessarily think to search for.
Google started out selling this space for $2.00 per thousand impressions ("CPM"). Then they dropped it to $1.00.
On Monday they just dropped it again, to 25 cents.
(Now we're talking!)
This now puts those clicks in the ~5 cent neighborhood, and in some cases less. It's a fun thing to play with. But before you do, though, make sure you:
-Set a low daily budget so you don't make a big mistake
-Delete sites with horrible Click Thru Rates - Hey, if you're not getting any clicks, you shouldn't be paying them for the impressions.
Want to increase the clicks on your adsense ads? Of course you do. This means more money in your pocket. For FREE Information. That will for sure make you more money by the end of the week.